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Grit3.mp4

We Develop People for the Landscape Industry

green industry talent

placement |  Training |  1:1 Sales coaching

Traditional recruiters just fill seats and hope for the best. GRiT³ combines targeted placement with live training and 90-day ramp coaching to turn raw potential into immediate revenue.

The
Development Gap

Sales success doesn’t come from throwing people into the field and hoping they figure it out. It requires independent management and self-accountability. We bridge this gap by matching talent with the right company culture, then staying involved to shorten their ramp time.

The Gap in our industry isn't effort. it's development.

Wood Stairs Through a Forest
Abstract 3D Pattern

Built for the Green Industry

what makes GRiT³ different

We are Industry Experts

17 Years of 
experience

We go Beyond Recruiting

Onboarding & Development

We offer Flexible Engagements

Standalone Coaching Available

Risk-Free for Candidates

100% Free for candidates

Kayla Lujan wearing a Green Shirt that says "Hype Woman"

a career built from the ground up

Let’s Meet Kayla Lujan

I started my career in this industry on a temporary flower crew earning $8.15 an hour. Over the next 17 years, I built a career spanning field operations, account management, and executive sales leadership. I founded GRiT³ because I saw talented people struggle simply because they lacked the structure, coaching, and development to hit their numbers.

Kayla Lujan wearing a Green Shirt that says "Hype Woman"
Abstract 3D Pattern

Our Impact

"It was impossible to fail with Kayla behind you. As long as you put in the effort, she will match it and do everything in her power to teach, guide, and build you up to succeed."

Dillon E.

"Kayla taught me to broaden my knowledge and develop skills I didn't know I needed. Her deep industry expertise and approachable demeanor created an environment where I actually learned how to grow." 

Bob B.

"She taught me to step into those hard conversations with clients in a way that allows them to let their guard down and trust that you're really there to partner with them, not just hit a number." 

Jessica S.

Green Industry Strategy

SALES INSIGHTS, STRUCTURE, AND RETENTION TACTICS

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